Reserve by May 31
for lowest price
146th Annual Convention
August 22-24, 2024
Insights in Action
Strategies to Amplify
Revenue, Reach and Reporting
Delta Hotels -
Denver/Thornton
in collaboration with
Presented by
Delta Hotels
Denver/Thornton
Aug. 22-24, 2024
10 E 120th Ave
Northglenn, CO 80233
SPONSOR ACTIVATION
- Exhibit Hall: In center of activity, between registration and bar and across from all ballroom and breakout rooms.
- Sponsor Block: Time in schedule for visits with sponsors and sponsor presentations (limited availability)
- Passport to Prizes: Attendees who visit ALL participating exhibitors and have their passport stamped will be entered in a drawing for prizes.
- Workshop Sessions: Your revenue, reach or reporting solutions in action. Limited availability; must be approved.
- Ice cream tickets: Attendees must visit your table to get ice cream tickets
THE MUST-ATTEND MEDIA EVENT OF 2024
Colorado has earned a reputation as one of the nation's most collaborative & innovative news ecosystems. The 146th CPA Annual Convention brings together these news leaders to explore how we can continue building resilient businesses that serve all Coloradans. It is the only event that gathers a majority of Colorado’s print & digital newsrooms. In 2023, over 350 attendees participated over the course of three days, with over 1,500 people reached via CPA newsletters and website.
WHO ATTENDS
- Publishers
- Editors
- CEOs
- General Managers
- Advertising Directors
- Audience Growth Specialists
- Reporters
- Creative Directors
- Colorado Legislators
- Faculty & Deans
- Students
- Philantropy + more!
TOPICS COVERED*
Sessions and in-depth workshops for managers, seasoned experts and early career professionals
Revenue
- Ad sales (print & digital)
- Sales team management
- 1st-party data
- Memberships & subscriptions
- Profitable events
- Better use of digital platforms
Reach
- Newsletter growth
- Engaging new audiences
- Data and workflow for growth
- Dialogue across differences
- Social media, social video + AI
- Influencers & the creator economy
Reporting
- Local election coverage
- Listening to build trust and inform reporting
- Mental health for the newsroom
- Mining data
- Core reporting & design skills
* Under development
PREMIUM SPONSORSHIP OPPORTUNITIES
The CPA Annual Convention provides a variety of opportunities for you to reach decision-makers, build your brand and connect with new customers. Prices will increase after May 31.
PRESENTING
$12,500
$15,000 after May 31
One available. Maximum visibility.
- Exclusive "Presented by" tag in signage, badge, emails and other branding
- Premium exhibit/lounge space near entrance and registration
- Premium full-page ad (back cover or inside front cover) in program
- Invitation for two to private CPA board reception
- 3-minute intro at a plenary session
- Host-read ad in 2 episodes of the Local News Matters podcast
- One dedicated email to CPA list
- Ads in 2 CPA bi-weekly newsletters
- 1 month of banner ads (50% share of voice) on CPA website
- 25 extra drink tickets to distribute
- 4 tickets to convention and awards
- Recognition at all plenary sessions
PLATINUM
$10,000
$12,000 after May 31
- Logo on badge and event signage
- High-visibility exhibit space
- Full-page ad in program
- Invitation for two to private CPA board reception
- 3-minute intro at one plenary session
- Host-read ad in 1 episode of the Local News Matters podcast
- Ads in 2 CPA bi-weekly newsletters
- 1 month of banner ads (50% share of voice) on CPA website
- 20 extra drink tickets to distribute
- 2 tickets to convention and awards
ALL PREMIUM PACKAGES
- Logo & link on convention website
- Logo in Passport to Prizes
- Gift bag insertion
- Listing in program with short description of your business
- Excel spreadsheet of attendees, except those opting out
- Additional tickets available at discounted member rate
- 2024 CPA Allied Associate membership
Customizations possible on request.
PREMIUM SPONSORSHIP OPPORTUNITIES
AWARDS
$8,250 after May 31
$7,500
One available.
- Exclusive "Presented by" tag in signage for Hall of Fame + Better News Awards dinner
- Logo on badge and event signage
- High-visibility exhibit space
- Full-page ad in program
- Invitation for two to private CPA board reception
- 3-minute presentation at awards event
- Host-read ad in 1 episode of the Local News Matters podcast
- Ads in 2 CPA bi-weekly newsletters
- 2 weeks of banner ads (50% share of voice) on CPA website
- 15 extra drink tickets to distribute
- 2 tickets to convention and awards
GOLD
$5,000
$6,000 after May 31
- Logo on badge
- High-visibility exhibit space
- Full-page ad in program
- One invitation to private CPA board reception
- Ad in 1 CPA bi-weekly newsletter
- 2 weeks of banner ads (50% share of voice) on CPA website
- 10 extra drink tickets to distribute
- 1 ticket to convention and awards
ALL PREMIUM PACKAGES
- Logo & link on convention website
- Logo in Passport to Prizes
- Gift bag insertion
- Listing in program with short description of your business
- Excel spreadsheet of attendees, except those opting out
- Additional tickets available at discounted member rate
- 2024 CPA Allied Associate membership
Customizations possible on request.
SPONSORSHIP OPPORTUNITIES
SILVER
$2,750 after May 31
$2,500
- Exhibit space
- Half-page ad in program
- 1 ticket to convention and awards
- Ad in 1 CPA bi-weekly newsletter
- 1 week of banner ads (25% share of voice) on CPA website
Young Professionals Reception
$1,500
$1,700 after May 31
- Signage at YP reception
- Exhibit space
- Quarter-page ad in program
- 1 week of banner ads (25% SOV) on web
- 1 ticket to convention and awards
College Sessions + Awards
$1,500
$1,700 after May 31
- Signage at college sessions
- College Media Awards sponsorship call-out at awards ceremony
- Exhibit space
- Quarter-page ad in program
- 1 week of banner ads (25% SOV) on web
- 1 ticket to convention and awards
Bronze
$1,000
$1,200 after June 1
ALL REGULAR PACKAGES
- Logo & link on convention website
- Logo in Passport to Prizes
- Gift back insertion
- Listing in program with short description of your business/offering
- Sponsor or Exhibitor ribbon on badge
- Additional tickets available at discounted member rate
- 2024 CPA Allied Associate membership
- Exhibit space
- Quarter-page ad in program
- 1 week of banner ads (25% SOV) on web
- 1 ticket to convention and awards
A LA CARTE
Breakfast Sponsor Exclusive with signage and welcome (Fri or Sat) | $3,500 |
Lunch Sponsor Exclusive with signage and welcome (Fri or Sat) | $4,000 |
Coffee Sponsor Exclusive with signage at stations (Fri or Sat) | $1,500 |
Snack Sponsor Exclusive with signage at stations (Fri) | $1,500 |
Ice Cream Break Sponsor Exclusive with signage (Sat) | $1,500 |
Wifi Sponsor Logo in program & on cards on tables | $1,250 |
Lanyard Sponsor Logo or name on attendee lanyards | $1,250 |
Tote Bag Sponsor Logo on attendee gift bags | $1,250 |
Quarter-page ad Vertical or horizontal | $650 |
Supporter Listing as supporter in program & on website | $500 |
Media Services Directory Listing Paragraph listing in program of your services | $250 |
GENERAL INFO
- Deadlines
- Early reservation for lowest pricing May 31.
- Space reservation for program: July 11
- Program ad materials due: July 15
- Gift bag inserts: August 1
- Attendee list may be requested for Aug 1 & 16 snapshots
- Payment for sponsorships is due at time of confirmation.
- Cancellation of sponsorship/exhibts:
- 10% cancellation fee if written notice is provided by June 21. 50% cancellation fee if written notice is provided between June 21 and July 15. No refunds for cancellations after July 15.
THROUGHOUT THE YEAR
With CPA offerings throughout the year, reach highly engaged news leaders across the state. Take advantage of these cost-effective options, or contact us for custom opportunities.
NEWSLETTER AND WEB ADS
- Dedicated email to CPA list: $1,200
- Gold marketing plan: $750
- 2 issues of platinum ads (550x365 image, 650-characters of text, and up to 5 links) in CPA newsletter
- 1 month of banner ads (50% share of voice) on CPA website
WEBINAR/VIRTUAL NETWORKING: $500
- Sponsor one of CPA’s regular training and networking webinars. Sponsors may welcome attendees with a special message and place their name/logo in event emails preceding the webinar
Local News Matters Podcast
Reach thought leaders in local news across the U.S. with a message from a trusted host.
Studies show podcast ads are 5x more effective than web ads.
SPECIAL OFFER
- 4-Episode Package, $500
- 12-Episode Package, $1000
Includes 15-second opening ad, 30-second mid-roll ad, logo on show notes pages, newsletter and social media promos to 18,000+ followers. Limited availability.
🌐 lnmpod.com
Previous Convention Sponsors (partial)
2023 Badge
2022 Badge
2023 Annual Convention Feedback
This is the best networking event you will attend all year!
Celebrate with and encourage your fellow journalists and return home better informed and refreshed!
The [CPA] convention offers a great opportunity to network and learn various facets from experts in the industry, regardless of your organizational role.
It's a great networking opportunity and the panels and classes were awesome!
I attend a lot of state conventions, and I can‘t remember a better one. You program this like a national convention.
So many resources, connections, vital conversations, camaraderie
There's a lot of good knowledge and networking being shared here that young reporters would benefit from.
This years convention had so much ... energy! I loved all the workshops too, very helpful for navigating new revenue streams.
If they are looking to connect with local media producers and learn from each other, make sure to attend next years CPA convention.
Great networking opportunity! Interesting conversations!
Following a successful 2022 convention, 2023 attendence grew by 17% and paid attendance grew 95%!
AD SPECS
- All digital greyscale and color art should be at 300 dpi.
- The following digital file types are accepted:
- Acceptable file formats: All Adobe Products – Acrobat (PDF files with fonts embedded), InDesign (INDD or IDML files with accompanying links and fonts included), Illustrator (EPS or AI files), Photoshop (JPG, PNG, TIFF, PSD).
- Vector artwork should be saved in an .EPS format with fonts and images embedded, or all images and fonts must be supplied.
- All screen and printer fonts must be provided.
- We will substitute with similar fonts if originals are not submitted.
- Text can be converted to outlines, but if proofing errors are discovered, new art may need to be submitted.
- NOTE: Images from the web are not suitable for printing.
- Finished ad design dimensions with and without bleed:
- See graphic below for dimensions
- If the ad design extends off the edge of the printed page, add 0.125” bleed border beyond the document edge on all sides and include crop marks on your file.
- NOTE: For the best legibility, keep important parts of your ad (phone numbers, etc.) at least 0.25” within the edge of the ad to avoid parts being hidden in the binding or running too close to the edge of the page.
- Submissions: Submit artwork to your Colorado Press Association rep or email sales@colopress.net. For large files, please send links to cloud files (via Google Drive, WeTransfer or similar services).
RESERVE NOW
Contact Randia Toledo to reserve your space.
Client Service Director
Randia Toledo
(720) 274-7174
rtoledo@colopress.net